Branding isn’t just for large corporates, all of us whether we know and like it have created our own unique brand. Typically very much based on our personalities:, how we act, how we dress, how we make others feel and what we value BUT when you are in business these elements and how they are represented online and offline need to be considered and coherent so that they resonate with your dream clients. Having a strong brand is HUGE when marketing yourself - everything else you do should stem from this. And doing it well will make everything else a lot simpler.
Benefits of creating a set of brand guidelines?
Remain consistent with not only with your message but also with the visual components of your brand.
Will save you time when you need to write content, look up a colour, find a suitable image for an article or blog post.
Create rules once and avoid decision fatigue.
Be able to easily delegate tasks to 3rd parties i.e. graphic designers/PA’s/copy writers
Some people are have a natural flair when it comes to branding but for others, it’s not their strength and they need some assistance. This is where I come in.
I have developed a set of packages to help you define your brand.
If you’d like to find out more please fill out the form below and I’ll be in touch ASAP.